marketing
ROAS Calculator
Measure how much advertising revenue you generate for every unit of ad spend.
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Marketing and e-commerce calculators with visible formulas, worked examples and clear assumptions. You can check the number before you use it.
Example result
$25,000 revenue ÷ $5,000 ad spend
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marketing
Measure how much advertising revenue you generate for every unit of ad spend.
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Estimate store profit after product, advertising, platform, payment and shipping costs.
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Calculate the blended cost of acquiring each new customer.
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Calculate profit and profit margin from revenue and total costs.
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Acquisition
Diagnose spend, traffic, conversion and acquisition efficiency.
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Connect orders, customer value, product cost and store profit.
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Understand margin, pricing, break-even, retention and lifetime value.
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marketing
Understand how ACoS and ROAS express the same advertising relationship from opposite directions and how to convert between them.
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Build a break-even analysis from fixed cost, unit price and variable unit cost, then stress-test volume and product mix assumptions.
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Understand customer acquisition cost payback, why timing matters and how contribution profit changes the interpretation of LTV:CAC.
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Compare simple, churn-based, cohort and discounted customer lifetime value models and choose a method appropriate for your available data.
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